Privacy Policy

1. Introduction

The Village Road (“we”, “us” or “our”) is committed to protecting the privacy of individuals who visit our website, contact us or interact with our business.

This Privacy Policy explains how we collect, use, store, disclose and protect personal information in connection with our website and business activities.

We aim to handle personal information in accordance with the New Zealand Privacy Act 2020 and the applicable Information Privacy Principles.

By using our website or providing personal information to us, you acknowledge that your information will be handled as described in this policy, subject to your rights under applicable law.

2. Personal Information We Collect

Depending on how you interact with us, we may collect the following categories of personal information.

2.1 Contact Information

When you contact us or submit an enquiry, we may collect:

• Your name.
• Business name and job title.
• Email address.
• Telephone number.
• Business address and delivery address, where relevant.
• Information you include in your enquiry or correspondence.

2.2 Business and Wholesale Information

When you enquire about or purchase our products, we may collect information reasonably necessary to manage the business relationship, including:

• Business contact details.
• Wholesale enquiries and product preferences.
• Quotations, orders and delivery details.
• Invoice and payment records.
• Relevant business verification or compliance information.

We do not intend to collect more personal information than is reasonably necessary for the relevant business purpose.

2.3 Website and Technical Information

When you visit our website, certain technical information may be collected automatically, depending on our website configuration and the services we use.

This may include:

• IP address.
• Browser type and device information.
• Pages visited and interactions with the website.
• Date, time and approximate location information derived from technical data.
• Referral sources and website usage information.

We may use cookies and similar technologies to support website functionality, understand website traffic, improve user experience and, where applicable, measure advertising performance.

2.4 Information from Other Sources

Where permitted by law, we may receive relevant business contact or verification information from publicly available business directories, business representatives or service providers.

If we collect personal information from a source other than the individual concerned, we will comply with the applicable requirements of the Privacy Act 2020.

3. How We Use Personal Information

We may use personal information for the following purposes:

• Responding to enquiries and requests for product information.
• Preparing quotations and managing wholesale orders.
• Communicating about product availability, delivery and customer service.
• Managing business accounts, invoices and payments.
• Verifying business details and meeting applicable legal or regulatory obligations.
• Maintaining website security and preventing fraud or misuse.
• Analysing website traffic and improving our website and services.
• Sending business updates, product information or marketing communications where permitted by law.
• Establishing, exercising or defending legal claims where necessary.

We will not use personal information for a purpose that is incompatible with the purpose for which it was collected unless permitted by law or otherwise authorised by the individual.

4. Marketing Communications

We may send relevant product updates, wholesale announcements or other business communications to existing or prospective business contacts where permitted by applicable law.

Where required, we will obtain appropriate consent before sending commercial electronic messages in accordance with the Unsolicited Electronic Messages Act 2007.

You may opt out of marketing emails by using the unsubscribe link provided in the message or by contacting us directly.

We will action unsubscribe requests within the timeframe required by law.

Unsubscribing from marketing communications will not prevent us from sending necessary non-marketing communications relating to an existing order, account or legal obligation.

5. Cookies and Analytics

Our website may use cookies and similar technologies to:

• Enable essential website functions.
• Remember certain preferences.
• Understand how visitors use the website.
• Measure the performance of website content and marketing campaigns.
• Support advertising and conversion measurement, where applicable.

We may use third-party analytics, hosting, security or advertising services for these purposes.

You can manage cookies through your browser settings. Disabling certain cookies may affect some website features.

Where required by applicable law, we will provide appropriate information and obtain consent for the use of cookies or similar technologies.

6. Disclosure of Personal Information

We do not sell personal information to third parties.

We may disclose relevant personal information to:

• Website hosting, maintenance and technical support providers.
• Email, communication and customer relationship management providers.
• Analytics and advertising service providers, where applicable.
• Delivery, freight and logistics providers where needed to fulfil orders.
• Accounting, payment processing and professional service providers.
• Government agencies, regulators, law enforcement bodies or other parties where required or authorised by law.
• Other parties where necessary to establish, exercise or defend legal claims.

We disclose only information reasonably necessary for the relevant purpose, subject to applicable legal requirements.

Third-party service providers may process information on our behalf. We take reasonable steps to use appropriate providers and protect personal information entrusted to them.

7. Overseas Storage and Disclosure

Some of our website hosting, email, analytics or other service providers may store or process information outside New Zealand.

Where personal information is disclosed to an overseas recipient, we will take the steps required by the Privacy Act 2020, including applicable requirements under Information Privacy Principle 12.

These requirements may include ensuring that the overseas recipient is subject to comparable privacy safeguards or that another permitted basis for the disclosure applies.

The privacy laws of the country where information is processed may differ from New Zealand law.

8. Storage, Security and Retention

We take reasonable security safeguards to protect personal information against loss, unauthorised access, misuse, modification or disclosure.

Depending on the nature of the information and the systems used, safeguards may include access controls, secure hosting, authentication, software updates and appropriate administrative procedures.

We retain personal information only for as long as reasonably necessary for the purposes for which it was collected, or for as long as required by applicable law.

Retention periods may vary depending on the type of record, the nature of our business relationship and our legal or accounting obligations.

When personal information is no longer required, we will take reasonable steps to securely delete it or ensure it is no longer identifiable, where appropriate and legally permissible.

No method of electronic storage or transmission is completely secure. We cannot guarantee absolute security, but we will take reasonable steps to protect the information we hold.

9. Privacy Breaches

If we become aware of a privacy breach, we will assess and respond to it in accordance with the Privacy Act 2020.

Where a breach has caused, or is likely to cause, serious harm, we will notify the Office of the Privacy Commissioner and affected individuals as required by law, subject to any applicable legal exceptions.

10. Your Privacy Rights

Under the New Zealand Privacy Act 2020, you may have the right to:

• Request access to personal information we hold about you.
• Request correction of personal information that is inaccurate or incomplete.
• Ask us to attach a statement of correction where appropriate if we do not make a requested correction.
• Raise a concern or complaint about how we have handled your personal information.

We may need to verify your identity before responding to a request.

We will respond to access and correction requests within the timeframes required by law. Some information may be withheld where a lawful reason applies.

To exercise your rights, please contact us using the details in Section 14.

If you are not satisfied with our response, you may contact the Office of the Privacy Commissioner of New Zealand at https://www.privacy.org.nz/.

11. Third-Party Websites

Our website may contain links to external websites or services.

We are not responsible for the privacy practices, security or content of third-party websites. When you visit another website, we encourage you to review its privacy policy before providing personal information.

This Privacy Policy applies to information handled by The Village Road in connection with our website and business, not to independent third-party websites.

12. Children’s Privacy

Our website and wholesale services are intended primarily for business customers and are not directed at children.

We do not knowingly seek to collect personal information from children through our website.

If we become aware that personal information has been collected from a child in circumstances where it should not have been collected, we will take appropriate steps in accordance with applicable law.

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our business practices, website technologies, service providers or legal obligations.

The latest version will be published on this website with an updated “Last updated” date.

We encourage visitors and business customers to review this policy periodically.

14. Contact Us

If you have questions about this Privacy Policy, wish to request access to or correction of personal information, or have a privacy concern, please contact:

The Village Road
Website: https://thevillageroad.co.nz
Email: admin@thevillageroad.co.nz
Business address: 586 Oruarangi Road, Mangere, Auckland, 2022

We will consider and respond to privacy enquiries in accordance with applicable New Zealand law.